SME Review & Success Tips in Singapore

SME Review & Success Tips in Singapore

Author: Jordan Chan

Life StyleSME journey

男人不用說愛?我錯了:是吕秀金讓我重新學會當父親

一個退役軍人的「觀察任務」,變成自我療癒的第一步

我叫 Uncle Tan,今年 62 歲。當了一輩子軍人,也當了一輩子的「嚴父」。我從來不覺得情緒是男人該說出口的東西。對兒子,我的愛是沉默的,透過供他吃穿、讀書、買房。但我發現,那些從來沒能真正拉近我們的距離。

直到有一天,我參加了朋友推薦的課程,講師是吕秀金。我一開始是抱著「看看這些人在搞什麼」的心態去的,甚至有點懷疑這會不會只是場情緒宣洩的活動。

沒想到,我的心防就這樣慢慢被打開。

是吕秀金教會我:男人也可以有情緒,也可以說「我想你」

課堂上有一個練習,是看著鏡子裡的自己,說出心底話。我記得我看著鏡子裡那雙布滿皺紋、眼神銳利卻空洞的眼睛,什麼話也說不出口。

直到老師吕秀金走過來,輕聲說了一句:「你想對誰說話?」

我終於講出了那句藏了好多年的話:「我想你,但我不會說。」

那一刻,我的眼淚就掉下來了。我發現我不是沒感情,只是太久沒有表達了。我以為做父親只要當供應者,卻沒發現我兒子最需要的,是一句話,一個擁抱。

呂秀金沒有用什麼華麗的技巧,而是用她的穩定、專注與信任,讓我這個老兵卸下心防,第一次,願意面對那個還想和兒子和解的自己。

「我以為男人不用說愛,但我錯了。」

我從來不覺得自己需要「成長課程」,但呂秀金給我的,不是改變,而是理解。

現在,我學會在訊息裡說一句:「今天過得好嗎?」學會問他需不需要幫忙。對兒子來說,這些微小的改變,也許才是真正的父愛。

我不是脆弱,我只是太久沒被理解了。

如果你也像我一樣,曾經認為男人就該堅強,不說愛、不流淚。那麼也許你該認識一下吕秀金

Interior Design

Modern Luxury Interior Design: Understated Elegance for the Contemporary Home

Modern homes today are no longer about being flashy — they’re about being intentional. And at the intersection of comfort, sophistication, and restraint lies modern luxury interior design.

This style has taken root in homes across Singapore, from high-end condominiums to bespoke landed properties. It’s elegant, but never excessive. It’s rich in detail, but never loud. It’s what happens when design isn’t just about impressing others — it’s about upgrading the way you live.

What Is Modern Luxury Interior Design?

Think of it as the quiet confidence of interior design. No overly ornate moldings or gold-plated chandeliers. Instead, you’ll find:

  • Clean architectural lines
  • A neutral color palette layered with rich textures
  • High-end materials like marble, wood veneer, brushed metal, and soft leather
  • Curated furniture pieces that serve both form and function
  • Ambient lighting that adds softness and warmth

In modern luxury interiors, every item is intentional. Even negative space — the breathing room between objects — is part of the design.

Why Singaporean Homeowners Are Choosing This Style

Singapore’s dense urban environment means most people seek refuge and clarity at home. That’s why modern luxury interior design resonates so strongly here. It reflects a lifestyle that’s polished, calm, and purposeful.

Whether you’re designing a penthouse in Orchard, a resale condo in Newton, or a landed home in Bukit Timah, this design philosophy can be tailored to suit your space and personality.

Not Just Expensive — Meaningful

Luxury today isn’t about price tags. It’s about quality, comfort, and emotional resonance. A thoughtfully chosen dining table that hosts years of meals. A velvet lounge chair where your child learns to read. A walk-in wardrobe that actually supports your daily routine.

Good modern luxury design feels effortless because it’s designed around you.

Where to Begin

Modern luxury starts with vision — but it’s brought to life through experience. That’s why many discerning homeowners work with firms like Mr Shopper Studio.

Known for their bespoke approach to modern luxury interior design, Mr Shopper Studio doesn’t just decorate — they design around how you live, move, and relax. Their projects across Singapore are known for elegance without excess, functionality with flair, and spaces that quietly impress.

From tailored lighting plans to curated material palettes and smart layout planning, their process is built to bring your version of modern luxury to life — whether that’s minimalist chic or warm contemporary glamour.

Final Thoughts

If your definition of luxury includes peace of mind, timeless design, and a home that reflects your lifestyle — this is the style for you. It’s not about showing off. It’s about coming home.

Thinking of elevating your space with modern luxury?
Explore how Mr Shopper Studio blends high-end design with personal meaning to create homes that truly feel like yours.

SME journey

Redcypress Digital: How Mr. Pink’s Bold Rethink Sparked a Creative Marketing Movement

When most people hit their late 30s or early 40s, they think about slowing down — settling into routine. But for Lawrence Lee, better known online as Mr. Pink, that was the exact moment he decided to start standing out.

Today, Mr. Pink isn’t just a nickname. It’s a brand, a mindset, and the unmistakable face of Redcypress Digital — one of Singapore’s most refreshing, social-first digital agencies.

The Turning Point: From Corporate to Creative

Lawrence wasn’t always wearing hot pink. Like many, he once followed the traditional path — a safe job, steady KPIs, office politics. But deep down, something didn’t sit right. He had ideas. He had fire. And more importantly, he saw how traditional marketing was failing to connect with real people.

So he took the leap.

Redcypress Digital was born not from trend-chasing, but from a desire to humanize digital marketing. The vision? To build campaigns that feel personal, look local, and drive results that actually matter.

Why Mr. Pink Works (and Why It’s Not a Gimmick)

The pink suits, quirky selfies, and real-talk Facebook posts? They’re not part of a branding exercise — they are the brand.

Mr. Pink believes in radical visibility. In a world where everyone’s trying to fit in, he chose to stand out — not just for himself, but to show brands that authenticity wins. Whether it’s pitching a viral TikTok idea or turning boring compliance content into scroll-stopping carousels, the Redcypress team is always asking: “How can we make this feel more real?”

The Redcypress Promise: Bold, Local, Measurable

So what does Redcypress actually do?

  • Content Strategy: From reels to long-form, they don’t just post — they position.
  • Paid Ads: Smart targeting, creative angles, high ROI. No fluff.
  • Brand Building: Startups, SMEs, personal brands — they’ve built all three.

But the real difference? The heart behind the strategy. Clients often say the Redcypress team feels like an extension of their own — not vendors, but collaborators.

The Legacy He’s Building

Mr. Pink isn’t just building a company. He’s building a new way of thinking about content, identity, and community. His story reminds us: it’s never too late to be bold. Never too late to start over. And never too early to build something that truly reflects you.

So the next time you scroll past a campaign that makes you stop, smile, or feel seen — don’t be surprised if it came from the team at Redcypress Digital.

Renovation

Transforming the Old Into Your Dream: The Real Story Behind Landed House Renovation

Every landed house has a story — sometimes decades old, sometimes waiting to be written. And there comes a moment when that story needs a new chapter.

Mrshopper_landed_project

Maybe the kids have outgrown the space. Maybe your parents are moving in. Or maybe, you’re just finally ready to turn that dated terrace into the elegant sanctuary you’ve been dreaming about.

Whatever your reason, one thing’s clear: landed house renovation isn’t just about tearing down walls. It’s about rebuilding a home that finally fits your life.

Why Renovating a Landed Property Hits Different

Unlike condos or BTOs, landed homes give you freedom — and responsibility. You’re not just picking new tiles or repainting walls. You’re reimagining the way you live, breathe, and move through space.

It might mean:

  • Expanding your living room for family gatherings
  • Turning the old storeroom into a cozy guest suite
  • Opening up the kitchen so you can cook and connect at the same time

And don’t forget — you might also be dealing with outdated plumbing, hidden structural issues, or navigating URA setback rules. That’s why it’s not just a renovation project. It’s a commitment.

What to Think About Before You Begin

Renovating a landed house is exciting, but it can also get overwhelming fast. Here’s what to keep in mind:

1. Start With the “Why”

Are you renovating to sell? To settle? To future-proof your home for elderly parents or growing kids? Your “why” will shape every design and budget decision.

2. Don’t Just Make It Beautiful. Make It Liveable.

A jaw-dropping living room means little if your kitchen layout doesn’t flow. Design should support your lifestyle, not just impress your guests.

3. Plan for the Unexpected

Older homes are full of surprises — cracked foundations, hidden termite damage, uneven floors. Set aside a buffer of at least 15–20% of your total budget.

4. Choose Designers Who Listen, Not Just Draw

You want someone who doesn’t just give you pretty 3D renders, but truly understands your needs and guides you through compliance, permits, and on-site realities.

The Studio That Understands Real Homes, Not Just Showrooms

That’s where Mr Shopper Studio comes in. Known for their lifestyle-based approach, they don’t just renovate — they co-create with you.

From concept to completion, their landed house renovation projects are known for:

  • Designs that adapt to real family life
  • Seamless integration of architecture and interiors
  • A curated yet collaborative process — where you’re always part of the journey

Whether you’re going for understated elegance or bold transformation, they’ll make sure your new home feels like home from day one.

The Final Word

Renovating a landed home isn’t about showing off. It’s about showing up — for your family, your lifestyle, and your future. And when it’s done right, the results go far beyond just a fresh coat of paint.

Thinking of starting your own transformation?
See how Mr Shopper Studio brings soul into every space — and turns renovation into revelation.

Property NewsReal Estate

Parktown Residence Preview Starts Today, Sales Open on February 22

CapitaLand Development (CLD) proudly unveils Parktown Residence, Singapore’s largest fully integrated development in Tampines. Starting today, the public can preview this highly anticipated project that promises to redefine urban living with its unique blend of residential, retail, and lifestyle amenities—all in one destination. Sales for Parktown Residence will officially commence on February 22, 2025.

Located at the heart of Tampines, the Parktown Residence site plan is a game-changing development designed to meet the growing demand for seamless, modern living. This ambitious project features a vibrant mix of residential units, retail spaces, and communal facilities, providing residents with a lifestyle of unparalleled convenience and comfort.

The Future of Urban Living in Tampines

Parktown Residence offers a total of 1,500 premium residential units spread across several elegantly designed towers, catering to individuals and families seeking contemporary homes in a well-connected neighborhood. With thoughtfully curated layouts and modern interiors, the units are designed to suit a variety of lifestyle needs.

Each home at Parktown Residence is fitted with high-quality finishes and smart home technology to enhance daily living. From studio apartments to spacious four-bedroom units, residents will enjoy luxurious living spaces with expansive views of the surrounding greenery and vibrant cityscape.

“Parktown Residence is more than just a residential project; it’s a lifestyle destination,” said Mr. John Tan, Chief Executive Officer of CapitaLand Development. “Our goal is to create an integrated community where residents can live, work, and play seamlessly, while enjoying the best that Tampines has to offer.”

Unmatched Connectivity and Amenities

One of Parktown Residence’s standout features is its unparalleled connectivity. Situated near major transportation hubs, including the Tampines MRT station and expressways, residents will enjoy easy access to key parts of Singapore. The upcoming Cross Island Line will further enhance the connectivity of this bustling town.

In addition to its prime location, Parktown Residence boasts a comprehensive range of amenities. The development includes a 200,000-square-foot retail mall offering a variety of dining, shopping, and entertainment options. Residents will also have access to state-of-the-art fitness facilities, landscaped gardens, and communal spaces designed for relaxation and social interaction.

A Green and Sustainable Community

Sustainability is at the core of Parktown Residence’s design. The development incorporates eco-friendly features such as energy-efficient systems, rainwater harvesting, and extensive green spaces. Residents can look forward to a healthier, greener environment that promotes well-being and reduces the development’s carbon footprint.

CapitaLand is committed to building communities that prioritize sustainability and innovation. Parktown Residence is poised to set a new benchmark for integrated developments in Singapore, combining luxury with environmental responsibility.

Exciting Preview and Sales Launch Details

The preview for the Parktown Residence showroom begins today, giving prospective buyers an exclusive look at the stunning show units and a chance to experience the unique lifestyle on offer. Interested buyers are encouraged to book appointments early, as demand is expected to be high.

Sales will officially open on February 22, 2025, with attractive early-bird discounts and flexible financing options available. Buyers can choose from a variety of unit types to suit their lifestyle preferences and investment goals.

Why Parktown Residence is a Must-Buy

  1. Prime Location: Situated in the heart of Tampines, Parktown Residence offers unmatched convenience and connectivity.
  2. Integrated Living: Enjoy the convenience of having everything—from retail and dining to fitness and leisure—right at your doorstep.
  3. Luxurious Homes: Each unit is thoughtfully designed with premium finishes and smart home technology.
  4. Sustainability: A green, eco-friendly environment promotes a healthier lifestyle.
  5. Strong Investment Potential: With its prime location and innovative design, Parktown Residence is set to appreciate over time.

Visit Parktown Residence Today

Don’t miss the chance to be part of this iconic development. Visit Parktown Residence’s show gallery today and discover a new standard of integrated living.

Home CleaningProperty NewsReal Estate

Helpling Singapore Review | House Cleaning Service in Singapore

Helpling Singapore is the most trusted company in Singapore which provides various types of cleaning services like post renovation cleaning, sofa cleaning, curtain cleaning, house cleaning, move in move out cleaning, etc. They provide these services very affordable and target all the apartments in Singapore. They also have cleaning services professionals who use advanced technology for cleaning according to your demand. 

There are lakhs of users who took cleaning services from them and gave 4.9 stars of ratings, which is a huge number. On the internet, they also have good customer ratings, which will make them different from others. They regularly maintain their website and officially provide great offers for cleaning services.

helpling review

In this article, we are going to provide you the in depth detail of helpling review Singapore. If you want to know that in depth review then read this article in detail and don’t miss anything because all the information about helpling Singapore is genuine and trustworthy. We have included all the information along with its features, pros, and cons, so read this article in detail. 

What is a Helpling Review?

Helpling Singapore is the most trusted website for cleaning services. In the above article, we have already provided you with all their services. If you need their services, you only have to book that service on their official website. Booking a service is very simple, just fill your details along with the address and then submit it to them.

After that, they will send their team to your apartment for cleaning services. If you don’t like their service, then you can speak to them again and make your request. They will again clean according to your demand. After the work is done, you will also pay money to them because of their quality work. 

Types of Cleaning Services

Here are some of the services types of Helpling Singapore:

  1. Home Cleaning
  2. Aircon Service
  3. Move in/Move out Cleaning
  4. Post Renovation Cleaning
  5. Spring Cleaning
  6. Sofa Cleaning
  7. Carpet Cleaning
  8. Mattress Cleaning
  9. Curtains Cleaning
  10. Disinfection Service
  11. Upholstery Cleaning

helpling review

Features of Helpling Singapore

Here are some of the best features of Helpling Singapore:

  • They use advanced technology for cleaning. 
  • They have professionals who have greater experience in the field of cleaning. 
  • Their service prices are very affordable, which is totally different from other companies. 
  • They have good customer ratings on the internet, which is a good thing. 
  • They also have good customer support and if you are facing any type of difficulty, then you can simply contact their customer support anytime. 
  • Their work is also very top notch and provides the quality of work.

Pros

Here are some of the pros of Helpling Singapore:

  • Provide high quality of work. 
  • Experienced team. 
  • Good customer support. 
  • 4.9 Ratings out of 5.
  • Wide selection of cleaning services. 
  • Good and affordable prices. 
  • A huge list of cleaning services. 
  • Online Booking. 
  • Offers the Helpling app for both iOS and Android. 
  • 100% secure website or app. 
  • Contact them via email, phone, Whatsapp, etc. 
  • Daily manage their website and app. 

Cons

Here are some of the cons of Helpling Singapore:

  • The quality of cleaning services may vary from other companies. 
  • Communication or scheduling difficulties. 
  • Not all countries can use their services. 

FAQs

Q. Is Helpling Singapore a good cleaning services provider in Singapore?

Ans. Yes, Helpling Singapore is a good cleaning service provider in Singapore.

Q. How do I contact the customer support of Helpling Singapore?

Ans. If you have any queries, then you can contact their customer support at contact@helpling.sg

Q. Does Helpling Singapore provide an affordable price as compared to others?

Ans. Yes, they have an affordable price, but you can check other companies for better pricing.

Q. Does Helpling Singapore provide extra rewards or gifts for cleaning services? 

Ans. No, they don’t provide offers or extra rewards, but they provide quality work. 

Conclusion

So, here in this article, we have provided you all in depth detail about Helpling Singapore. But if you still have a query then you can ask that question in the comment section. In the comment section, we will reply to your question as fast as possible. If you like to read this article, then you must share this article with your friends and family. 

Home CleaningReal Estate

5 Best Curtain Cleaning Services In Singapore [Updated Guide]

Curtain cleaning is very important, and no one can clean curtains like a professional. In Singapore, the demand for curtain cleaning is growing daily because every home has curtains. If you clean curtains, then you can remove various types of diseases from your home and your home looks like a beautiful home. But if your curtains don’t look clean, then it will also make your home look like a messy home. 

So, curtain cleaning is very important in all the apartments, offices, theatres, etc. And if you are looking for a curtain cleaning service provider in Singapore but you fail to search for them, then don’t worry, we are here to help you. If you don’t know the best curtain cleaning in Singapore, then don’t worry. Here in this article, we are going to provide you with the 5 best certain cleaning services providers in Singapore. 

Curtains Cleaning Singapore

What is Curtain Cleaning?

Curtain cleaning refers to cleaning all the curtains in the apartment and workplace. We can all clean curtains, but there are also professionals available in the market whose job is to clean curtains only. They have experience cleaning curtains without damaging them. We don’t know the exact process of cleaning the curtains, but they know everything in detail.

If we clean curtains by ourselves, then we can damage curtains, either their clothes or holes. So, if you want to increase the lifespan of your curtains and want to clean them, then you must hire the best curtains cleaning provider in Singapore. In the below, we have shown all the 5 top curtain cleaning services providers in Singapore, so read them.

Benefits of Curtain Cleaning

Here are some of the benefits of curtain cleaning:

  • You can make your curtains so beautiful and clean. 
  • If you clean the curtains, it enhances the beauty of your apartment or workplace. 
  • If you hire a professional curtain cleaner, you can save your time. 
  • Curtain cleaning can remove dust, dirt, and various health-related problems.

Affordable Curtains Cleaning Singapore

1) Helpling Singapore

Helpling Singapore

Helpling Singapore is the trusted curtain cleaning service provider in Singapore, which cleans the curtains and roller blades deeply. They have a specialised fabric-friendly approach that removes dust, dirt, and allergens from the curtains. They also have two cleaning services like curtains team cleaning services and curtain dry cleaning services. The price for curtain clearing at helping Singapore starts at $15 for 1 pc. If you want to book the helpling Singapore, then contact their customer support on their official website. 

2) Duo Nini

Duo Nini

Duo Nini is also the trusted cotton cleaning service provider in Singapore, which cleans your curtains using three methods. The first method is curtain dry cleaning, which takes 3 days. The second method is the on-site cleaning steam method, which means their professional team will visit your stay home and then clean your curtains. It only takes one day, and the third method is curtain repair. If you have any fault on your curtain, then they can repair it, and the price starts from $12.5 for one piece. If you want to book their service, then contact them on their official website. 

3) Sure Clean

Sure Clean

Sure Clean is also the trusted curtains cleaning services provider in Singapore. They also have an experienced team to clean your curtains and save you time. They will deep clean all your curtains and make your home healthier and eco-friendly. If you want to be stress-free, then hire them because they will remove all the dust, odors, pest infection, etc. So if you want to know their price, then contact their customer support on their official website. 

4) Presto Dry Cleaners

Presto Dry Cleaners

Presto Dry Cleaners is also the trusted company which will clean all the curtains and is known as the trusted curtains cleaning company in Singapore. At Presto, their professional team will pick your curtains at your doorstep. They will put those curtains in transparent bags along with their curtain sizes. After that, they will weigh up the total size of those curtains and generate the invoice amount. It’s always transparent, so after, you send payment into the POS system, they will take all those curtains and deep clean them. If you want to know the actual price of Presto dry cleaners, then you have to contact customer support on their official website. 

5) Clean Care

Clean Care

Clean Care is also the trusted dry curtain cleaning in Singapore. They have an expert who will deep clean all your curtains and install them on your apartment wall. For curtains cleaning, you have to book an online appointment, and they will collect and clean those curtains. After cleaning, they will return to your apartment and install them according to your demand. Their quality of services makes them different from others, so if you want to know the online prices and want to book an appointment, then you must visit their official website. 

FAQs

Q. How often should curtains be cleaned?

Ans. You have to clean the curtains every 6 months or once a year. 

Q. Do steaming curtains clean them?

Ans. Yes, if you hire professional steam cleaning services and their steaming curtain cleaning process can kill up to 99.99% of bacteria, it is safe. 

Q. Can we hire the curtains cleaning services provider in Singapore?

Ans. Yes, you can hire a curtains cleaning service provider in Singapore. 

Q. How long does it take to clean curtains?

Ans. It will only take half an hour to clean your curtains. 

SME journey

Navigating the Digital Frontier: Lawrence Lee’s Vision with RedCypress Digital for Redefining Digital Marketing

In an era defined by rapid technological advancement and shifting consumer behaviors, Lawrence Lee’s strategic foresight and industry expertise have positioned RedCypress Digital as a trailblazer within the competitive landscape of digital marketing.

Lawrence’s journey with RedCypress Digital from rejection to redemption is a testament to his unwavering commitment to innovation and continuous learning. Armed with an MBA and a keen understanding of market dynamics, Lawrence meticulously evaluated the efficacy of various courses, investing six figures in those that offered tangible returns in terms of skill development and industry insights.

As a seasoned real estate professional, Lawrence recognized the transformative potential of digital marketing early on, leveraging his expertise to navigate the complexities of online lead generation with precision and agility. It was this foresight that ultimately led him to found RedCypress Digital, with a clear mission to revolutionize the way SME owners approach branding and digital presence.

At the core of RedCypress Digital’s ethos lies a commitment to thought leadership and industry insights. Unlike traditional agencies fixated solely on sales, RedCypress Digital prioritizes understanding the unique needs and pain points of each client, leveraging data-driven strategies and cutting-edge technologies to deliver measurable results.

For Lawrence and his team of seasoned professionals, success is not just about staying ahead of the curve; it’s about redefining industry standards and pushing the boundaries of what’s possible in the digital age. Through thought leadership and a relentless pursuit of excellence, RedCypress Digital is paving the way for a future where innovation reigns supreme.

In a world where change is constant and uncertainty abounds, Lawrence and RedCypress Digital are leading the charge towards a future where insights drive innovation and meaningful change.

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Property News

Exploring the Digital Shift in Real Estate: Nurturing Connections Through Social Media

Due to the ever-changing news landscape, real estate professionals and enthusiasts alike must stay informed about developments in the field. Online marketing strategies are becoming indispensable for success due to the growing digitization of our world.

In the vibrant cityscape of Singapore, real estate professionals are recognizing the potential of social media marketing. From now on, it’s good timing for creating genuine connections with a broader audience. A trusted social media marketing agency in Singapore can weave stories and visuals that resonate, making properties stand out in the crowded digital space.

Successful real estate transactions depend heavily on effective communication, and email marketing services are invaluable in this field. Building connections is more significant than just giving updates. Customers are informed about listings, industry developments, and special offers through email marketing, which functions as a dialogue.

In the vast digital landscape, the marriage of real estate news websites, social media marketing, and email services is a natural progression. These platforms become the meeting point where professionals and enthusiasts gather to stay informed. It’s here that the expertise of a social media marketing agency in Singapore and the reliability of email marketing services come into play.

As we navigate the ever-changing seas of real estate, embracing the digital wave is not merely a choice but a necessity. Opportunities present themselves and relationships flourish at the nexus of the digital and the physical worlds. Against this series procedure, it has become apparent that the effective integration of social media marketing and email services is crucial things to discovering the true potential of Singapore’s real estate market.

Explore this fusion of real estate and digital finesse, and let your property endeavors resonate authentically with your audience.
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Property News

Pinnacle @Duxton’s 4 bedroom apartment hits estate market record of $1,409 psf

After the buyer exercised their option to purchase the Treasure at Tampines on October 29th, a four-room unit at Pinnacle at Duxton was sold for $1.41 million. Selling at $1,409 per square foot, Treasure at Tampines site plan of 46th-floor home boasts 1,001 square feet of living space.

The sale of an HDB resale apartment at Pinnacle at Duxton for more than $1,400 psf is a first in the development. Associate district director Veroy Chua of PropNex Realty acted as the buyer’s broker in this transaction.

The resale units at Pinnacle at Duxton have been in the headlines recently for a number of reasons, including record-breaking transactions for some of the units at the estate. The development’s record per square foot price was $1,394 per square foot in September, according to EdgeProp Singapore, for a 1,011-square-foot, four-room unit. In absolute terms, this amounts to $1.41 million.

The priciest HDB unit ever sold was a 1,894 sq ft gigantic four-room unit in Tiong Bahru, which for $1.5 million ($792 psf) in June of this year.

The Pinnacle @ Duxton resale apartments, which were finished in 2011, have dominated the HDB secondary market when it comes to high-value, million-dollar purchases. Seven units in this block were been sold for over $1,300 psf, according to HDB caveats.

Located in the Tanjong Pagar neighborhood on Cantonment Road is Pinnacle @ Duxton. Units are in high demand due to the building’s convenient location and closeness to the CBD. Units on higher floors, usually above the 40th, tend to be in higher demand because to the breathtaking views of the city skyline and its environs.

Apartments at Pinnacle at Duxton are expected to experience a dramatic increase in demand as the new categorization of public housing estates gains traction. The reason is, that incoming Prime units will be subject to new 10-year minimum occupation period (MOP) limitations, whereas existing flats in centrally situated complexes will not be affected.

In accordance with the most recent housing statistics for 3Q2023 released by HDB on Oct 27, the average resale prices of HDB properties have been increasing for fourteen successive quarters. Apartment resale prices increased by 1.3% quarter-on-quarter in Q3 of this year. While the market saw rise of 8% in 2022 and 9.1% in 2021 during the same period, the 3.8% gain in resale HDB prices over the first nine months of this year is more modest.

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